Founded by NBA Hall of Famer Wali Jones, and Ken Hamilton, who retired as the all-time wins leader at Benjamin Franklin High School basketball coach, Shoot for the Stars is devoted to making a difference in the lives of young people. Our coaching staff consists of retired educators, coaches and professional athletes, committed to using athletics as a socialization mechanism so you can feel confident in the fact that your child will not only learn the fundamentals of the sport, but also learn life skills that will help them develop positive relationships with their peers and seek healthy alternatives to alcohol and substance abuse.
In 2015, YOakleyPR worked with Vice President Ken Hamilton to support the design and maintenance of the new Shoot for the Stars website (www.ShootForTheStarsLegends.org). This organization also became an active user of the Google for Nonprofits program’s IT offerings, YouTube for Nonprofits, and Google Ad Grant service.
In 2016, YOakleyPR worked with the Shoot for the Stars team to revitalize and enhance their branding and development strategy in order to fundraise $5,000. One part of this strategy included the redesign of the Shoot for the Stars logo and new marketing materials highlighting new ways to contribute and engage with the organization. Proceeds from the fundraising campaign benefited: the Boys & Girls Back to Basics Summer Basketball Camp and the High School Basketball Showcase.